So according to a quick online search, Qalo makes $11.4MM in year 2016 (or 2015) and has 47 employees.
Qalo also has, as of Nov 25, 2016:
- Facebook fans: 493,720
- Instagram fans: 99.3K
- Pinterest: 1.8K (very pretty and well-made)
- Twitter: 19.1K
Knot Theory’s revenue for 2016 is about $500K
- Facebook fans: 1882
- Instagram fans:
- @knotheory: 924
- @knotheoryring: 292
- Pinterest: 800
- Twitter: 1229
Enso Rings
- have metallics now, in copper; expensive
- have super thin women’s bands (can copy that)
- expensive
- made in USA
- great SEO, great website with reviews
- Facebook fans: 67.9K
- Instagram fans: 12.4K
- Pinterest: 248
- Twitter: 7233
Estimating that there are 6 sellers making about the same as me on Amazon and their websites, that’s $3MM total.
So the market size is about $15MM as of 2016, possibly more.