Knot Theory is currently doing well financially:
- Amazon.com
- $29K revenue
- $14.5K profit
- Amazon.ca
- $140 CAD revenue
- $50 CAD profit
- Etsy.com
- $2.2K revenue
- $1.9K profit
- Knotheory.com
- $1.6K revenue
- $900 profit
Total Revenue: ~$33K
Total Profit: ~$17K
Suppose to expect 4~6 times revenue during Xmas. So, I”m conservatively hoping to make:
November Revenue: $132K
November Profit: $68K
December Revenue: $132K
December Profit: $68K
Total Xmas Revenue: $264K
Total Xmas Profit: $136K
That would be awesome!!
I’m prepared to spend $3K ~ $6K on advertising.
April~September: ~$55K from Amazon, ~$10.5K from KT (Jan to Sept, $16.7K in sales), ~$4K from Etsy
October: Expecting $15K. ~$2.5K from website and Etsy.
So this year so far I’ve net about $87K USD by end of October, which is $112.39K CAD! Wow!
So if I can net $112~$130K by end of the year, that’s $200K profit this year!!! That’s $258K CAD! After tax, maybe…$180K CAD. Still great.
Strategy:
Try all things at this time, and see which one gets the most result. Everything is amplified at Xmas, so I’ll get more information at this time.
Spent $3K to make lots more. Use that to fund the future projects!
Methods:
- Bloggers: mom, fitness, crossfit, police?
- Gift guides
- Youtubers: famebit celebs; give them link, encouraging them to get affiliate link? If not use knothe-20? create different coupon codes
- Communities: firefighters, police etc. (go to the corporation, go to the military, contact them directly; buy 1 get 1 free)
- Adwords – use up those ads!
- Hire someone to do my instagram for 2 months
- Learn more about Instagram, Pinterest, Copy-writing, and Blogging (Have courses)
- Learn more about optimizing my Amazon listings