Manychat – cheap buyers – need to be creative – need incentive
Mom blogs, fashion blogs
Influencers
Facebook Ads – video, slide shwo
IG Ads – video
Our emails
Our IG
Our FB
Our Pinterest – better conversion than IG
Our blogs – first entry
Our website – better homepage, upselling, sales, more reviews
V Day gift idea websites
Latest trend websites who might have a V Day special
Ideas:
Gift Card – 2 hours (for him, for her, for couple for weddings)
Gift guide – 2 hours
focusing on matching rings, as well as for him, for her specials (can re-use this too, for bloggers, other websites)
can also categorize by price ($100 and under, $50 and under, $20 and under, and include scarves, bow ties)
Ryan can make this. Will take me 2 hours to mock up content
Update our homepage banners – 2 hours
Creative Market or Ryan or both
Update Amazon store front with the same graphics as homepage – 2 hours
Creative Market or Ryan or both
Email gift guide – 3 hours
Need to consolidate mailchimp first (2h)
Draft email (1h)
Post gift guide on IG and Pinterest – 2 hours
Jay can do this
Need pinterest and IG friendly versions – Ryan or Jay or me
2 days to do the above
Create a little V Day gift ideas video (2 days)
https://www.youtube.com/watch?v=27G46NyLnw0
Contest – photos! (post V Day? Your romantic photos?)
Contest – 1 hour
stories! with photos? Ask your customers to submit their best (or worst) break-up story in 140 characters or less on Twitter. Pick the best break-up story and give them a shout out on social, and a (grand) prize for sharing their story.
Or terrible date story
Or vintage love story
Pick 2 or 3 from above, and do one contest each week leading up to V Day
BOGO or any V Day sale (sweetheart sale) plus free shipping! – 1 hour, 3 hours if making an email campaign (Ryan needed)
Blog topics – 1 hour each article (Who will write it?)
date night ideas
V Day check list
Make a dinner reservation
Get a haircut/trim your beard
Plan your Valentine’s Day outfit
Buy gift cards
Pick out a floral bouquet
Get a box of your sweetheart’s favorite candy / silicone ring
Find a babysitter and clear your schedule
Cross promote with someone else? socks? nails? (opi, jamberry, metal rings)
Also celebrate singles / self love
Promote random acts of love (https://squareup.com/townsquare/7-adorable-valentines-day-marketing-ideas)
I’ve been wondering about how to cook for him at his place. Do I cook ahead of time? He doesn’t have a microwave to reheat the food! Do I bring a blanket because I’m on my period? So many parts for what seems to be an easy date night.
Thankfully, Masha’s brother’s birthday is tonight! Thank you! Masha took Bibi to her parents. Right away I asked John to come over, between 5pm and 8pm.
Bibi was crying and making a mess. Finally Masha left at 4:30. I got ready, started the purple yam, and went down to meet John wearing my Bambi dress, without a bra or panties!
He loved how I looked. He later said the moment he saw me he was turned on, and that he loved that I dressed up for him. I asked him what he liked, he said everything. I asked for more details, he said heels first!The tight dress. And the blonde hair, surprisingly. My body. My face. I wonder if it’s his order of importance. From the bottom up.
The purple yam in the oven made the house smell nice. I said we need to have sex first (because the longer we wait, more blood comes out). It’s nice to have the caya, which is a birth control normally, but on period days, it holds back the blood! And the gel helps solidifies the blood.
Sex was quite good! He was really turned on by me. I gave him a long blow job. And I think he is learning to pay more attention to my satisfaction in turn! We had quite a satisfying orgasm together.
Then I started cooking. the miso black cod that Mom made. I added ginger and green onions and it tasted even better! John really enjoyed it! And he liked the prawns too. And he like the oyster mushroom and brocollini too! And the purple yam with butter! The dessert was red bean sticky rice cake, which he thought was good but not his fave.
We stretched out on the living room floor. It was nice bonding. I taught him a bit of yoga stretches, so it made me look good too.
Then we had pomegranate juice with lemon. He added ACV to it which tasted alright!
Then we cuddled in bed. I was still horny so I asked if he wanted to watch me masturbate. I got a nice one…mmmm. Feeling very satisfied, I started giving him a blow job. He got so turned on, he turned me around and put his dick in me. Round 2! That’s rare. It was very nice. Most satisfying night yet!
We wrapped up at 8:30, 5 minutes before Masha came home! What a perfect night.
Oh I did tell him about how I didn’t like having Masha around me and him because she crosses the line. When she got home, she was like, you guys are finished already! And told me about how she would not be able to stand that. It was frankly a bit annoying.
I’m surprised though that he hasn’t said thank you for the night yet. He usually does! I hope he got home safe.
I was a little paranoid that he only spent 3.5 hours with me on a weekend. Is he dating someone else? But, that’s not unusual for him since the beginning. And I know Tanja moved in with someone and the guy cheated anyway!
I feel that he is just more of an introvert who needs more alone time. He doesn’t seem like the type to date more than one person at a time.
I like that he calls me more often now. And he is slightly more talkative now. And our sex is getting hotter. And he is sweet to me.
I think Masha is jealous. She can’t help it of course. It’s natural.
Omg, I’m so thrilled about 2019!!! Ah, a new year. What a fun new beginning! I think I’ll celebrate more often, like, in the book 4 month year, Or, every month!
What is my goal for this month!?
Relationships: Forgiveness. See the good intentions in people. See the magic and opportunities in every situations. See the brilliance in myself.
How do I keep it up? I’ll recite this everyday! I’ll listen to myself say positive phrases every day:
Tanya you are so smart. You have creative ideas and you find opportunities. You think beyond the boxes!
Tanya you will increase your income by 20% this month! You will find many ways to accomplish this.
Tanya you see the love and good intentions in people around you.
Tanya you spot the magic and opportunities in every situation.
Tanya you are a brilliant, beautiful, world-class bright light. Your smile, laughs, sense of humour, and love shine bright and light up everyone around you!
How do I measure this? I’ll do a check-in at the end of each day!
How is my mood today?
Was I forgiving?
Was I loving?
Did I love myself?
Health: HIIT, breathe, intermittent fasting
How do I keep it up?
20 deep breaths in the morning, midday, and evening
fasting 5 days a week (start with 3)
HIIT sprint and swim every other day!
How do I measure this? Weekly check-in!
Wealth: Keep the grand vision in mind. Have $2MM more cash by end of 2020. Build a dream house for mom ($1MM needed), give dad more money per year (Set aside $300K more for extra dividend income), and buy or rent a condo with gorgeous views for myself (Set aside $600K for dividend income for rent, or buy with downpayment)
How do I get there?
Recite and visualize this outcome daily
RPM, baby!
This month, focus on creating a dream team, building useful metrics, and creating more sales. Get the most out of Valentine’s Day!
How do I measure this?
By end of January
Have a new VA (for pinterest, PR outreach, admin) and a blogger
Week 2~3: interview
Week 4: hire and train
New rings arrive: stackable, more comfort fit, striped, bevel
Week 1: give Martin stackable package design
V Day Promos in place
Week 1: have a plan for rings and scarves
Week 2~4: out reach and execute (and delegate)
Include: consolidate mailchimp, make use of manychat
Build metrics or ask Jay to manually report for now
Week 1: decide what will be useful metrics reporting, and make use of Forecasting and Sellerboard
Week 2~4: test out if these reports are indeed helpful, improve and repeat!
Remember that inventory management will also help me make more money; get rid of old stock, get new stock in quickly.
After all day of silence, John finally messaged me and said he had a good day sleeping in and walking outside. He said he’ll go to Whistler for a couple of days and will look forward to seeing me when I’m back, and that he misses me.
I’m so hurt that he is so distant. Even though it’s about him not me. He is stressed out. Too stressed out to think about me. To be present in this relationship.
I’m going to take a wild guess that you are still stressed out about work these days.
I hope you are making progress in coming up with more than 2 options you can take action on. And writing them down 🙂
How I can best support you? I sent you some ideas in the hopes they’ll help you arrive at the best outcome for you. Are they helpful? If so, would you share with me? If not, are there other preferred ways I can support you?
I was really sad today from not hearing from you all day and there seemed little effort or desire to spend NYE with me. But, I tried my best to get out of my head and stop thinking that it has to do with how you feel about me.
I think in the past when you stopped communicating with me as often, I felt as though I was just not important enough to you to be on your mind as often. I’m starting to understand that it has more to do with your stress level.
This stress has been causing you a lot of pain. From going blind to abs cramps to me getting mad at you and wanting to break up a few times. Has this stress helped you in anyway? Or changed the course of anything for the better? Has this stress helped you be more creative at problem solving?
I’m not ok with it. I want to you be less stressed, to have a handle on the situation, to be more present in our relationship, and to be more communicative. But, I’ll do my best to be patient and understanding.
I really want to build a comfortable place to live in
I need a lot of money to do this, because I’d like to first provide a new house for Mom and a nice place for Dad to live in, or at least at around the same time.
I need to have a revenue of $1MM a year at least, so I can join the MDS group with Stan.
You see, I suddenly realized that, Baby Bibi will reach $1MM in sales so soon. 6 to 12 months. Once they do, I’ll be left on the outside. I need to hustle!!
And if I’m in the MDS group, I get so many benefits to help me get even further in business.
All I have to do, is to triple my sales!
I realized recently (omg so many realizations, I love it!) that adding comfort fit had really increased the sales I wouldn’t have had. I mean, I knew this with the colours that I had. I was smart to add so many colour the first, second year of my Amazon business. But I stopped, because my manufacturer’s MOQ was too high, and mold costs are high.
But now, with Martin, MOQ is lower. We have exclusivity. So, let’s re-evaluate!
I’m very excited about all the expansions we can do, at all the different levels. By this time next year, Knot Theory will be #1 in silicone wedding rings!!! Mark my words!!!
Amazon is a great place to increase sales, but not profit necessarily. Once you’ve found something that generates sales and profit, it’s time to focus on expanding that niche!
Product Level
Small batch laser engraved patterns to test out new designs without opening new moulds
Hearts, equality, crossfit,
Logo for sports teams, gyms, events (crossfit games)
See-through engraving for holes
More colors, especially pale gold, mermaid/peacock, and whichever is trending next (iPhone and Apple watch colors too)
Customization – engraving on inside and outside, motivational or gift-friendly or wedding-friendly
Also sell bracelets – very nice looking ones
Also engraveable
Classy unlike the current ones
Beaded bracelets
Motivational bracelets
Road ID bracelets
Teething bracelets
Customizable words
Adjustable length
New Designs
Step Edge
Celtic and filigree
Faceted
Ask focus group
Parallel Products
B2B Sales Level
Kent
Stores
Amazon B2B
Hospitals
Firefighters
Police
Army
Mom groups
Army Wife groups
Wholesale on website
Tradeshows
Gym, sports teams – approach for collaborations and custom engraving
B2C Sales Level
Focus group / Many Chat
Returning Customer – monthly new release and other reasons to come back. Easy birthday gift etc. Gift draws for people to win. Tell them recent buyers only?
Number of purchases per transaction – Couple matching rings to encourage buying in set. Upsell tools.
Frequency of purchase – more new releases, newsletters/manychat, sign people up for manychat in followup emails, know customer’s birthdays, know their taste so when a similar ring is released, we can promote to them.
Making life time customers – membership and member forever discount
Allow people to donate with rings to causes they believe in
Allow people to buy in bulk for themselves too – especially engraving – 3 for $5 more. Save on shipping too.
Allow people to buy for the whole (extended) family and loves ones
Engrave different messages and dates for your loved ones
Marketing Level
IG, FB, Youtube, Google Shopping and Display Ads. What other places?
It’s Dec 19th. I’ve done all I can in promoting for Xmas. I’m sick now, but I can rest. I lay in bed all day and it was ok.
I felt more sick when I woke up, but started feeling better and better. Masha got us lots of lemons, so I had some lemon cayenne pepper juice 🙂 Brianna drew on my blender but Masha cleaned it up. Whew! I made a healthy juice for Artsy and I. I felt so much better after the juice!
I watched many episodes of Friends. Some are so relevant to now! I’m grateful for the show.
Sales rolled in like crazy! I love it. We sold 121 rings and 2 scarves on Amazon USA! Amazon Canada is doing well too. Almost $15K/month! We sold 3 scarves on Etsy too! Mom is so happy about this. So far we’ve sold 9 scarves, in just 3 days since launch! We make about $70/scarf, so with just the sales of 25 scarves we’ll break even.
Watched Joe Rogan’s interview of Elon Musk. So fun. Elon Musk is awesome!
Yesterday was great too. Bunny invited me to dinner at Chow. I didn’t like it too much. The food there is great, but the atmosphere is not great. He then suggested eating at his place! I loved that.
He made a super yummy meal with fresh cod from Whole Foods, spinach, purple yam, and walnuts. It was the best meal he’s cooked for me! The best part was, we started making out before the meal, and had a quickie in the kitchen! So sexy.
After the meal, we had sex on the kitchen counter! We hadn’t seen each other for almost 2 weeks, because I was at Date with Destiny, and then was sick. I just love it when we have so much passion. His body is the hottest. He almost has an 8 pack now! And his ass is cute. His proportions are perfect. His face is super cute.
I’m learning that I need to be proud of myself more often. Forgive myself and others more.
I’m proud of building Knot Theory to a business that generates about $70K USD this month! I did a great job with the scarves and they are selling!
I did a great job with the comfort fit rings and they are selling too! And the stackables did well too!
I’m surrounded by love. I have so many comforts. My biz is looking up. I’m expanding it. I have so many ideas. I’ve created such a positive shift within!
It’s 3:44am, I’m sick with something. Like I was 2 years ago at UPW.
I feel….lucky.
Sales are good. 130 units sold yesterday. Not as good as last year, but still good. Mom and I estimated that I still profited about $25K the past 3o days.
Masha talks a lot, but at the same time she is always will to talk when I want to talk to her. She is absent minded sometimes, but the good thing about it is she doesn’t get pissed off over little things either.
Wow. I’m blown away by DWD so far. I’m so glad I’m here and playing full out!
Day 1:
Richard and Brenda from Ottawa. Too many rules. Love language – express it in a way that the other person wants.
The reward of this life is directly proportional to the amount of uncertainly you are willing to live with. We are all achievers and want certainty and significance. He knows us so well and we are all so similar!
I love you. I’m sorry. Please forgive me. Thank you.
So powerful.
I was thinking about forgiving my parents. And I was thinking about asking Norm’s forgiveness.
I imagined the pain from this as a build up in my kidney area for some reason. I imagined green gooey kidneys turning into green crystal clear kidneys.
I imagined the the build up in my right ovary too. It turned into a golden cryal clear energy too.
I imagined beam of pale blue light shining down through me.
2. What question do you ask yourself all the time?
What is not good enough about that experience?
What is not good enough about this person?
What is not good enough about me?
After:
How can I enjoy and appreciate even more the love and magic and divine beauty (or wabi sabi) of this person and our connection right now?
How can I appreciate the gift of this experience even more?
How can I appreciate even more the amazing woman I am right now?
Josephina sees that I will do life coaching even before I hold her that I have alopecia! She says there’s something about me. She feels that that’s my future.
Day 3:
Tony was so mean to this woman who used the word “emotional violence”. He was triggered. It shook me and probably many others.
I dreamt that a friend showed me that she has found a way to see her soul on the big screen TV. She stood in front of the TV, and there were coloured dots forming an outline of a humanoid shape. It was pretty cool!
So I tried it. I stood in front of the TV, and to my total surprise and shock, there were 3 humanoid shapes! And they were loud! I wasn’t quite sure of the mood….it was like, they were screaming maybe?
I quickly pulled away, being scared shitless. My friend said the device was on the demon (?) mode and she needed to fix it. So I let her do her thing.
Meanwhile, some more people showed up. As my friend has fixed the device, we all stood in front of the TV to see our souls.
This time, we all looked like Batman, but with black bunny ears! Ahhahah
I wanted to see more detail, but that was when Brianna’s crying woke me up. This is the second time in a row that she woke me up in the morning with her crying!
I was very confused about this dream. Does it hold significance?
Then I realized that, my miniature worship stand with Guan Yin, God of Fortune, and God of Longevity, may have inspired the 3-soul idea. And the big screen TV in the house. And my black bunny ear mask. All these contribute to my dream. So maybe it’s not actually meaningful.
On the other hand, I feel closer to Guan Yin these days. And I believe that now is the time for me to manifest. Look at how I manifested the IKEA shelf! Still so stoked about it! 🙂
I’d like to manifest making a lot of money through my creative abilities. I want to do face massage wand with blue and red healing lights. I want this to be my claim to fame. A unique, effective, and high quality product that benefits people around the world.
I want to do good with the money I make.
I want the rings to do better and better! I want the stackables and the comfort fit to be homeruns! Total hits!
What motivated you, or what is your compelling reason, for attending Date With Destiny?
I want to live with passion and abundance again.
I’m not living with a lot of passion right now.
2 years ago my business was doing exceptionally well. I felt excited and passionate and unstoppable. I tried to expand but that didn’t work out. I explored the world and had fun, and that further cause my business to slide.
Right now I’m still doing well but with a lot more uncertainty for the future and a lot less profit.
I’m now taking action. I’m hustling. But I don’t feel the abundance, the luxury, to enjoy life at the same level as before.
I get it though, that this is part of the journey, the life of an entrepreneur. And I still have fun building my business, trying different things.
I miss having a thriving business. I miss feeling unstoppable.
I want to find my passion and my success again.
I think my passion is directly related to how well my business is doing. When biz is good, I’m exploring the world, improving myself, and loving life. When biz is not as good, I feel jaded and numb. Food doesn’t taste as good, new experiences don’t have their thrill, and I’m constantly in the back of my mind, a bit worried.
I celebrate the small wins, I tackle the obstacles, but it is as though there’s a dark cloud over me.
I’ve saved up more money than 99% of my friends, but I’m not as generous. I’m afraid that I’ll run out of money before I die, or be limited by some lack of money.
I feel that I can’t give freely financially until I have financial freedom. That is, $4MM, or at least $2MM, the minimum I need to live a worry-free life off interest, while supporting my parents if needed.
Describe the one thing you most want to learn, change, or reinforce.
Learn to hesitate less and take action more.
It’s like a mental blockage.
I take forever to execute certain things in business until it’s too late. Procrastination. Maybe it’s due to lack of urgency, or maybe it’s because I have too many distractions (biz and personal) that I don’t do the most important things first or timely.
It helps to have someone like Stan.
In volleyball, I hesitate to hit the ball, and often let my teammate (who are more experienced) to get the ball instead. It’s as though I am too polite. In this team sport, when I fail, it very clearly ruins the game. So I shrink away. I’m like a supporting actor to the main characters. I set the balls, and my teammates get the scoring shots. I’m actually a pretty good setter, but it goes unnoticed because it doesn’t score. My teammates don’t set the balls to me very often, because they take the shot when they can; and when they do set it, they set it to someone else because they’d rather set it to someone who is more likely to score.
I think if I play 2 on 2 I’ll improve. I just need to find partners around my level to play with.
And if I go to courses, I’ll also improve.
Last year, I was away a lot so I didn’t try to find practicing partners. I also tried to take a course but no one showed up. Next year I’ll be away a lot again. Maybe it’s time to pick a different sport! Volleyball hurts my knees anyway.
How will you know if you have achieved your outcome from this program?
If I have freed myself from the mental blockage that causes me to hesitate.
Have found a path to living life with passion and abundance.
What are some of your goals for the next 12 months?
I have many travel plans next year: A month in Peru with a group of digital nomads, taking Mom to Europe, Life and Wealth Mastery in Fiji, and 80 Days around the world with some good friends.
My business goal is to have a thriving and growing business that is 99% delegated and systemized for growth, so I can travel happily and stress-free. I want more abundance in time and wealth.
My personal goal is to be my most funny, quirky, daring, smart, generous, no-hesitation, and kind self, because it makes me so happy! Plus there’s the side effect of becoming more magnetic, inspiring, and attracting more interesting people into my life.
Another goal is to learn a new skill or cultivate an existing one. Maybe learn Spanish, or skateboarding!
What has been your primary focus in life? Where have you put the most time and energy?
My higher level focus has been to have more freedom and joy in life by having more health, wealth, and love.
The past 9 years I put most of my time and energy in building a successful business. The past 2 years I focused more on building meaningful relationships. The past six months I’ve been back to spending more time on my business again, because it needs my attention.
Please Describe 4 events that have shaped your life
Punished for self expression: I was a smart but eccentric kid. One time in kindergarten I stood up singing in the middle of the class, and the teacher totally humiliated me and made me stand facing the wall for the rest of the class. I learned to be less self-expressive.
Alopecia: Losing all my hair when I was 10 years old. I learned self-consciousness, depression, low self esteem. I learned to be cautious about what I said to other kids, because I used to speak before thinking, and I said some mean things to my classmates. I became a super polite and nice kid, to avoid having other kids retaliating by making fun of my hair.
Embracing alopecia: I formed an alopecia support group. My group inspired me to be more than ok with my alopecia. I came out to all my friends on Facebook and Youtube. I learned that I can make a mental shift in an instant, and turn something that had been a major hold-back in my life into a major positive. It’s one of the most enlightening and rewarding experiences in my life.
Succeeding in my business: After 5 years, I finally found success. I learned that it’s important to persevere, to try many things (to succeed faster next time). I also learned that I can be more of my eccentric and fun self when I’ve found more financial freedom and self confidence.